UX/UI & Digital

 
 

Hi! 👋🏼 I’m Carly Addison, a UX/UI Designer based in New York City.

 
 

UX Design

Shop the Room

Leveraging machine learning and product-tagged imagery to help users find exact or similar products while increasing carting and units per transaction.

Swatch Ordering

Optimizing the swatch ordering experience both on dedicated landing page and PDP by addressing business goals and user pain points.

Conversational AI Chatbot

Implementing a conversational AI chatbot to help users track orders and find product information, while reducing human agent workload and costs. [Work in progress]

Brideside

A responsive e-commerce website that allows users to easily select the color, size and length of their bridesmaid dress, as well as write and read reviews.

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Brideside

Redesigning the navigation and Create Account experiences for Brideside’s responsive website. Coming Soon.

greenfeed

An iOS app that feeds you daily Climate Change articles based on what you want to hear.

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Sanctuarial

A responsive website that helps users organize their space using guided prompts. Coming Soon.

VacayVote

A responsive website that helps users vote and decide on what to eat and where to stay on group trips.

Kreative Kitchen

A collaborative project between UX Designers and Software Engineers to create a responsive website that uses an API that aggregates recipes when 1-3 ingredients are entered.

 

Web Design

Tory Burch SmartGift

Tory Burch Essentials Landing Page

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Indagare About Us Re-design

Coming Soon.

Art Direction

Calvin Klein #mycalvins Campaign

MPOWERD Fall Photoshoot

The Apartment by The Line Photoshoot

Animations